VTIGER CRM

It’s more and more frequent the need to automate the creation of master data on the CRM using Lead Generations platforms.

Often, our customers ask to connect Facebook – one of the most used solutions to do this – with their CRM Vtiger Open source.

So, we have structured the automatic creation of Leads or Contacts on Vtiger when external users fill in Facebook Leads Ads insertion pages.

To do this we have exploited some specific features of Vtiger Open Source, such as the Webform module and the Workflow module, connecting them to Facebook through the Zapier connector.

In this way, when a user fills out the form on Facebook Lead Ads with their data, these will be sent according to the preset mapping to Vtiger, accelerating the acquisition of new potential customers.